Once A Clown Short Film Financing Tips | Crowdfunding Lessons Learned

Once A Clown Short Film Financing Tips

Crowdfunding Lessons Learned
Once A Clown Short Film Financing Tips

Once A Clown Short Film was funded partially via crowdfunding, and partially through the use of my bank overdraft. Our Once a Clown Indiegogo Campaign was unsuccessful. Our goal of £7244 resulted in a final funding amount of just £28. This made it very challenging to make the film, knowing I then had to cut the costs of absolutely everything, using the raised funds for only the most important props. I matched the raised amount myself, resulting in a final figure of somewhere between £500 - 600 .

It's difficult to know where our campaign failed, while many others succeed. In hindsight, perhaps more research of successful crowdfunding campaigns would have helped us to break through. I had a discussion with a former film producer regarding crowdfunding, though at this point, our crowdfunding campaign was already up and running, and thus, the conversation was too late.

Tips for a Successful Crowdfunding Campaign

The producers advice was to split the campaign into three different sections, and as three separate campaigns.

  1. Pre-Production - advertising our concept and where we wanted to go with the idea,
  2. Production - the second (if the first was successful) for production - explaining that we had reached our pre-production goal and that our production now needed this new amount to cover filming, and
  3. Post-Production - the third campaign (assuming the first and second were successful) to cover post-production and costs such as distribution, editing, colouring etc.

Filmmaking is a lesson, and there's no guaranteed, successful way to do it. As unsuccessful as this campaign was, it was still much more successful than our first (we raised roughly £70 for our webseries in 2016), so perhaps as people begin to become aware of our company, and of our productions, they will feel more comfortable contributing to or campaign, knowing that with barely any money at all, we are able to create enjoyable, good quality content.

So the thought final thought is: "What could they do if they had funding?"

Author: Murphy Rhodes
Location: Liverpool, England
Film: Once a Clown (2018)

Promote YOUR Story, Business, Film on FilmProposals

Indie Filmmaker Tips

Do you have some great indie filmmaker tips or financing tips to share with other aspiring or current filmmakers? Do you want to promote your latest film or service to a huge global network of filmmakers, producers, directors, potential investors and distributors? Here is a great opportunity to first, pay it forward, and then promote your projects, products and services.

More Info: Filmmaker Tips - Write for FilmProposals

While our FilmProposals Bundles & Toolkits will save you hundreds of hours with prewritten text and templates and speed up your learning curve by showing you how to complete complicated financial projections, there is still a lot of information to process. We designed this FREE Film Business Plan Course to be sent once per week to break the process of writing your business plan into manageable pieces, and to keep you accountable and focused. In case you can't see the sign up form, try here.

FilmProposals - 2024 Financing Toolkits & Bundles

DIY Toolkits, Legal & Finance Service Bundles
See All Financing Toolkits, Financing Bundles & Film Legal Packs

Gold Toolkit + Financials Bundle

Most Popular
Coming Through the Rye

Just want to thank you for your materials and help over the past year. I could not have raised the $1.5 million or made this film without the materials you provided. The bargain of my career!
- James Sadwith, Producer, Writer, Director, Coming Through the Rye

Inside Sportfishing

Finished my deck on Friday. Got it into a few potential investor’s hands over the weekend, and by Monday had 3 out of the 10 available memberships spoken for at $160K each. The revenue projections and film comparable services by NASH, along with the business plan and pitch deck templates were instrumental in presenting the project in such a way that financially minded potential investors could understand the movie business, the market and how my project could possibly give them a substantial ROI.

Melissa was amazing throughout the entire process. Always there to answer any questions. Couldn’t have done it without you guys. Can’t thank you enough. Best money I’ve ever spent.
- Michael F, Executive Producer, Inside Sportfishing (Gold + Financials Bundle)